International Journal of Academic Library and Information Science
IJALIS
ISSN: 2360-7858
Vol. 9(8), pp. 389-399. August, 2021.
ISSN: 2360-7858
https://doi.org/10.14662/ijalis2021295
Full Length Research
Perception of Planning, and Marketing of Digital Libraries in Nigerian Tertiary Institutions: An Overview
1Emmanuel Osayimwe Osadolor, 2Olalekan Simeon Ola and 3Ayegbo Olufemi John
1Rubber research institute of Nigeria Iyanomo, Benin City, Edo State. E-mail: Osadolorjnt@gmail.com
2Auchi Polytechnic, Auchi, Edo State. Corresponding author’s E-mail: simeonclexy@gmail.com
3Department of Computer Science Auchi polytechnic, Auchi, Edo State. E-mail: femiayegbo@yahoo.com
Accepted 1 August 2021
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Abstract |
The inventions of internet and World Wide Web have made it possible for the information seekers to have hold of information at their fingertips. Because of this, digital library has become a topical and promising topic to be explored amongst the information managers around the globe. Digital library is a concept for collecting, managing, disseminating, and preserving research works created in digital form by researchers in individual organizations and institutions. In other words, digital library represents the meeting point of many disciplines and fields, including data management, information systems, information retrieval, library sciences, document management, the web, image processing, artificial intelligence and human-computer interaction. This is why planning, implementation, and marketing of digital library in Nigeria institutions should include thinking about their use and long-term sustainability in addition to production considerations. This paper discussed the conceptual definition of digital library, concept of planning digital library, major components required for a digital library, planning for digital library, guidelines for digital library and marketing of digital library. The paper also shed more light on some of the Social media platforms digital library can be marketed on, advantages of a digital library, limitations of a digital library and necessary recommendations were put forward such as tertiary institutions in Nigeria should develop communication strategies in order to coordinate marketing actions, and to ensure that all staff share views on key aspects such as audience, message, and channels of objectives planning for digital library planning, etc.
Keywords: planning, marketing, digital, library
| Cite This Article As: Emmanuel, O.O., Olalekan, S.O., Ayegbo, O.J. ((2021). Perception of Planning, and Marketing of Digital Libraries in Nigerian Tertiary Institutions: An Overview. Inter. J. Acad. Lib. Info. Sci. 9(8): 389-399 | |